EXPLORE LAND ROVER
RANGE ROVER FIFTY
RANGE ROVER FIFTY
50 YEARS OF RANGE ROVER

50 YEARS OF RANGE ROVER

CELEBRATING THE BENCHMARK FOR LUXURY AND CAPABILITY
50 YEARS OF RANGE ROVER

50 YEARS OF RANGE ROVER

CELEBRATING THE BENCHMARK FOR LUXURY AND CAPABILITY

REFINED OVER 50 YEARS

The first 4x4 designed to be as good on the road as it was off it, Range Rover continues to set the gold standard to this day. Equally at home on Place du Casino, Monaco, as it is in the Sahara Desert, we celebrate the pioneering achievements of our ultimate luxury SUV.

THE EVOLUTION OF AN ICON

> 1970

1970

LANDMARK MOMENT
FIRST GENERATION
YEAR
1970
WHAT HAPPENED?
The new Range Rover is launched on 17 June with a lightweight aluminium V8 engine, permanent 4WD and all-round disc brakes.
1970
1981
1994
2001
2002
2005
2012
2014
2018
2020

BORN TO EXPLORE

Range Rover has conquered continents.

Trans America expedition

DARIEN GAP CROSSING (1972)

In 1972 Range Rover became the first vehicle to complete an 18,000-mile Trans-America expedition staged by the British Army which included the perilous crossing of the Darien Gap in South America.
CROSSING THE SAHARA DESERT (1974)

CROSSING THE SAHARA DESERT (1974)

Range Rover’s Darien Gap success was followed in 1974 by the completion of an epic 7,500-mile trek across the Sahara Desert in just 100 days.
LONDON–SYDNEY MARATHON (1977)

LONDON–SYDNEY MARATHON (1977)

A modified Range Rover wins the 4x4 class in the London-Sydney Marathon, a gruelling 18,750-mile event and the longest ever speed-based car rally.
PARIS-DAKAR RALLY <br> (1979 and 1981)

PARIS-DAKAR RALLY
(1979 and 1981)

Range Rover proudly claimed victory in the first ever Paris-Dakar Rally in 1979, shortly followed by another win in 1981. By 1985, the diesel-powered Range Rover ‘Bullet’ breaks 27 speed records in a single year.
SILK ROUTE (2013)

SILK ROUTE (2013)

This 9,950-mile endurance expedition saw three Range Rover Hybrids follow the ancient silk route from the UK to India.
Trans America expedition

DARIEN GAP CROSSING (1972)

In 1972 Range Rover became the first vehicle to complete an 18,000-mile Trans-America expedition staged by the British Army which included the perilous crossing of the Darien Gap in South America.

DID YOU KNOW?

Four things you never knew about our pioneering SUV.

THE MOVIE STAR

THE MOVIE STAR

Range Rover has featured in over 1,400 films and TV shows, including five James Bond films: Octopussy (1983), The Living Daylights (1987), Tomorrow Never Dies (1997), Skyfall (2012) and Spectre (2015).
THE MOVIE STAR
THE FIREFIGHTER
THE MUSEUM SHOWPIECE
THE A-LIST CHOICE

OWN RANGE ROVER

Experience our latest evolutions of first-class Land Rover travel.

RANGE ROVER FIFTY

RANGE ROVER FIFTY - COMING SOON

Range Rover Fifty is elevated with unique Satin Auric Atlas detailing and personal touches, such as the handcrafted ‘Fifty’ script on the Commissioning Plaque, together with the text ‘1 of 1970’ – a reminder of this model’s strictly limited run. KEEP ME INFORMED VIEW GALLERY
KEEP ME INFORMED
RANGE ROVER

RANGE ROVER

Reflecting its unrivalled heritage, Range Rover takes design, comfort and craftsmanship to extraordinary new heights. It’s the pinnacle of refined capability.
RANGE ROVER WESTMINSTER

RANGE ROVER WESTMINSTER

Our limited-edition Westminster and Westminster Black Editions are equipped with significant enhancements, building on Range Rover’s prestige style and substance.
RANGE ROVER SVAutobiography DYNAMIC BLACK

RANGE ROVER SVAutobiography DYNAMIC BLACK

This stunning new edition featuring a Santorini Black metallic exterior and a host of exclusive black design cues enhances Range Rover’s svelte profile to exude ultimate sophistication.

COOKIE POLICY

Jaguar Land Rover would like to use cookies to store information on your computer to improve our website and to enable us to advertise to you those products and services which we believe may be of interest to you. One of the cookies we use is essential for parts of the site to work and has already been sent. You may delete and block all cookies from this site but some elements may not work correctly.